Mission

The Mission
With a mission to change consumption and to challenge fashion in being better AntonFrans was founded on believes in your conscious acts and the promise of crafting products exceeding your expectations. 
From Sweden With Love

The Story
AntonFrans is the rebellious brand formed from ideas of change. We consume fashion for billions of dollars each year. Products that only deliver value on a personal level. What if consuming could give back? What if that your choices could make a real difference. 15% of every purchase is donated to charity.

The Bird
Representing our core values the bird emphasis and embodies AntonFrans. The soaring bird is Transparent, it never hides it´s intentions. To be able to take to flight it is perfect in every sence, the essence of Quality. Soaring also makes it aware and Conscious on it´s surroundings aiding descision making towards that is important.